This project started as a school project, it's to name a seafood restaurant and design its signage. I choose the name wafture meaning the sound of waves. I decided to keep moving forward with this project myself because I enjoyed working on it.
Signage Design, Website Design, Merchandise Design
The restaurant signage design is based on a wave-like resemblance.
Mock-ups above are showing how it looks like under day and nighttime.
The restaurant is branded as a beach vibe and a modern place for young people to hangout.
The cookbook is designed to be the restaurant's merchandise. The color and design choices are based on the restaurant's brand identity: refreshing, fun, and energetic.